Business Decision Makers
Audiences▸
Business Decision Makers

Business Decision Makers

Business owners and freelancers, reached between client visits and site meetings.

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Between client visits and site meetings, i-media catches Business Decision Makers in a rare uncluttered moment.

Business Decision Makers are small business owners and freelancers whose time and money go toward tools, services and networking, while a "time is capital" mindset drives investment in strong insurance and travel with established, dependable brand. i-media reaches them in working mode but between tasks, a rare uncluttered window for B2B brands that boardroom-adjacent channels cannot match.

Income band
000244
£20K
£100K+
Age band
000224
18-24
65+
Life stage
022123
Young
Retired
928K
Households
2.0M
Audience Size
420K
Peak weekly visitors

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