Gambling Enthusiasts
Audiences▸
Gambling Enthusiasts

Gambling Enthusiasts

Betting fans on the road to the fixture, with the odds already front of mind.

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Odds are, they're already thinking about the game. i-media reaches them right before it starts.

Entertainment-led and always up for the thrill of a result, Gambling Enthusiasts hold an average of three betting apps and accounts, with younger gamblers tending to hold even more. They're frequently on the road to the very fixtures they're betting on, phone in hand, odds already front of mind. i-media reaches them at the service area en route, keeping betting brands top of mind at exactly the moment that matters most, with dwell time to land the right offer and call to action.

Income band
122110
£20K
£100K+
Age band
111100
18-24
65+
Life stage
221201
Young
Retired
16.4M
Households
37M
Audience Size

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