SME / Business Owners
Decision ready
of SMEs are based outside of London
of SME audiences visit MSAs
of SME MSA visits occur on weekdays
A 22-minute average dwell time at MSAs creates a convenient window for professionals to catch up on work, indicating strong receptivity to B2B services and productivity tools.
The availability of meeting spaces and reliable connectivity allows MSAs to act as a neutral territory for client pitches and team catch ups.
80% of SMEs are based outside London. We help you reach them across the UK, not just in big cities, so your brand connects with key decision makers, wherever they do business.
Regular MSA users are over 2.5x more likely to drive a company or commercial vehicle. This consistent fleet presence indicates a high concentration of owner-operators overseeing live business operations.
We bridge the gap between physical road presence and deep consumer profiling to ensure your message hits home.
We combine ActiveXchange location data with ANPR to analyse millions of devices and reveal exactly who uses each site. The result is true audience intelligence that goes far beyond simple traffic counts.
Our ANPR technology monitors the volume of light commercial vehicles and premium business cars, such as the BMW X5 and Mercedes C-Class, capturing the frequent weekly habits of business travellers.
Optimise your campaign to align with peak weekday visits, reaching decision-makers when they’re most active in a professional mindset.
Map our network against regional economic zones to ensure your message reaches SMEs at scale.
Reach SME decision makers when they are ready to connect.
