Audio Lovers

Audio Lovers are a younger, digitally native audience whose time and money go into immersive listening, from music and podcasts to audiobooks, with spending that extends to subscriptions and live concerts. Driven by a need to stay "in the know," they engage actively across digital and real-world communities. For brands already investing in podcast or host-read sponsorship, i-media extends the campaign to the one point in the journey when the headphones come off.